Creation of digital service offers
We use digital technology to change businesses inside and out, transforming not only processes but also mindsets
What is digital transformation?
Because digital transformation will be different for every business, it can be difficult to give a clear definition that applies to everyone. However, in broad terms, digital transformation can be defined as a business moving from a fundamental state to one where digital technology is integrated into all areas of the business, which improves operational efficiency and brings value to customers.
It is also a cultural change affecting the mindset of the entire company, a new breath, a new way of thinking that forces the company to constantly question the status quo.
Following a digital transformation, change is constant, experimentation is embedded and accepted into the business model, and failure is considered essential in the learning process.
Our expertise
Nos experts ont accompagné des marques du monde entier dans la transformation de leurs entreprises à l’ère digitale. Que ce soit dans l’industrie du retail aux USA ou dans les fintechs au Royaume-Uni et en France, nous avons dirigé et contribué à ces transformations en tant que Directeurs de programme, Business analyst, experts E-commerce, UX / UI et PMO. Nous avons également un vaste réseau de partenaires et experts avec lesquels nous travaillons pour apporter le meilleur à chaque engagement.
How is it useful?
De nos jours, la transformation numérique n’est pas nécessairement un choix. C’est une question de survie. Les entreprises doivent évoluer pour répondre aux attentes des consommateurs et avec les niveaux actuels d’intégration digitales, ces attentes peuvent être fixées par n’importe qui et non plus uniquement par la concurrence. Pour rester compétitives sur le marché en dépassant les attentes des clients, les entreprises doivent se mettre au défi et adapter leurs produits à des modes de vie de plus en plus digitaux. En surveillant non seulement le marché alentour, mais également les marchés mondiaux, les entreprises peuvent trouver ce qui leurs manquent pour conserver ou acquérir un avantage concurrentiel. Se lancer dans un processus de transformation digitale mènera à la viabilité, à la rentabilité et à la longévité votre l’entreprise.
Our approach
We can change the way your business think and behave over the long term to combat the threat of digital disruption.
Giving you not only a vision but also a roadmap for the future, we analyze everything from operations to technology to culture – it's essential for the transformation to be authentic, sustainable and successful.
We will work with you as the business transforms into an efficient, customer-centric and thriving business through continuous change.
Since each digital transformation is specific to each company, there is no prescriptive approach. However, in general, there are three main areas to explore before embarking on a transformation project:
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1
RESEARCH
Case studies, competitive landscape, market orientation, customer experience,…
You have to understand the current state of the business: where can you cut costs, where can you increase margins, improve time to market, where can you reduce headcount, where can you duplicate costs, etc. By combining the knowledge of this data with that of the market and competitors, we can provide what we need to develop a strategy.
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2
STRATEGY
Based on the results of the research performed, a strategy or set of strategies will be defined to achieve the desired results. This strategy will guide the work to be done in the future. For example, research may indicate that experience is a differentiator, so the strategy will be to improve the customer experience. This becomes your goal to focus all your efforts on.
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3
ORGANIZATION AND WORKING METHODS
For the digital transformation process to be successful, a new organization and new working methods must be established. Transforming a business into something new while keeping the "legacy" is impossible. There are many ways to organize this work and many methods to achieve the desired result. Taking the time to do this step correctly will ensure success in the future.
Digital transformation is not an easy journey to undertake. At Clemence, we have the experience and know-how to succeed.
Un retour d'expérience
